As soon as Generative Artificial Intelligence (GenAI) came on the scene, we started evaluating how to leverage this exciting and powerful technology. Today, we’re releasing a groundbreaking new service, powered by GenAI, to speed threat resolution and help mobile end users understand, find, and remove threats from their devices fast. The new service is called Threat Resolution Center.
I’m super excited to share it with you!
Disastrous Support Cycles When Mobile Attacks Happen
Here’s the basic problem. Mobile app security products are sold to cyber teams. These products focus on defense, not users. However, users suffer or carry the attacks on their mobile devices. When a mobile app security product detects a threat, the user’s life or work stops. They are blocked from using the application. Unfortunately, from here, the user’s pain only gets worse.
The diversity of mobile apps, devices, malware, spyware, and other mobile threats is enormous and growing. Today, the average user faces six (6) mobile attacks per month, and is growing. Unfortunately, legacy mobile app security products can’t identify these threats accurately and don’t plan for the user in their defense models. The result is that users suffer more than they need to when attacks strike and are left feeling confused, helpless, and frustrated.
Here’s what mobile end users face when cyber-attacks strike:
- Lack of Threat Data. Legacy mobile app security tools don’t provide the threat data needed to resolve the attack. Users receive vague alerts about a threat, malware, or spyware on their device without any specifics on what the threat is, how it operates, or how to eliminate it.
- Manual Support. To resolve the threat on a mobile device, the end user must contact the mobile brand’s support center, who calls the mobile brand’s cyber team, who then calls the support team at the cyber vendor. But, without data, the user is typically told to reset their device.
- Mobile Abandonment. This back-and-forth support lifecycle costs time, introduces mistakes, and results in a prolonged and inefficient resolution process. The business faces the worst choice, mobile engineering can remove the defense or the customer can remove the app.
The attack continues, the attackers have the advantage, and users pay the price.
How to Use GenAI to Support Mobile Users when Attacks Happen
Large Language Models (LLMs) and GenAI are extremely efficient at finding and synthesizing huge amounts of unstructured data available online. Because of this, LLMs are quickly becoming the go-to method to mine the internet and get answers to complex, compound inquiries.
To effectively use GenAI in threat resolution, LLMs must be provided with sufficient detail about the attack and attack context like attack method, mobile device, device type, mobile OS, OS version, network, and other data. On top of that, effective threat resolution requires the use of smart dynamic programs, called “agents,” to automate prompt creation and augment responses, so that the entire system returns the best answers for users. All of this – the queries and responses – must be made in a highly available platform on-demand, so mobile brands can provide instant resolutions to any user.
Against this backdrop, Appdome is introducing a revolutionary GenAI-powered self-service tool for mobile brands and enterprises to support mobile end users when attacks strike. When a threat is detected on a mobile device by Appdome, Appdome will now returns a dynamically generated ThreatCode™. Each ThreatCode encodes detailed and specific threat data, providing the DNA of each attack on an user’s device. Support, IT, and Cyber teams use the ThreatCode inside Appdome’s new Threat Resolution Center to analyze the DNA of the attack, get detailed information, and retrieve actionable steps to remediate mobile threats in real time.
Here’s how it works:
Understanding the Threat
Step #1 in any threat resolution journey is understanding the threat or attack present on the end user’s mobile device. GenAI can be used to provide detailed descriptions of the malware, spyware, or other malicious entities on the Android or iOS mobile device, including insights into the threat’s behavior, how it infects the device, and its potential impact to the device, user or data.
Finding the Threat
Step #2 in the threat resolution journey is to find the threat or attack on the end user’s mobile device. GenAI is incredibly efficient at providing step-by-step instructions tailored to the specific device and OS, guiding the user through the process of identifying the malicious entity on the Android or iOS mobile device.
For example, if the threat is a piece of malware hidden within an app, GenAI might direct the user to check for unusual app permissions or scan for hidden files. This targeted guidance significantly simplifies the process of finding the threat, even for users with limited technical expertise.
Resolving the Threat
Step #3 in the threat resolution journey is remediating the threat, which includes removing or disabling the threat – to avoid resetting the device. GenAI excels in providing clear, concise instructions on how to remove the threat and secure a mobile device. These instructions are customized based on the specific characteristics of the device and OS, ensuring that users can effectively neutralize the threat without unnecessary complications.
For instance, if the malware is embedded in a seemingly legitimate app, GenAI might advise the user to uninstall the app, revoke its permissions, and run a security scan to ensure complete removal. This level of detailed guidance empowers users to take swift and effective action, reducing the window of opportunity for attacks to cause harm.
All of this information and more is now available inside Appdome’s new Threat Resolution Center.
Better Cyber Support Equals Smaller Attack Surface
Imagine a world where the entire cyber community uses the power of GenAI in remediation and resolution of threats and attacks. Consider for a second, what happens if 1,000,000,000+ mobile end users get detailed information on the threats present on their mobile device, including how to find and remove that attack from their mobile device. Done right, the compounding cyber awareness among the global population of mobile end users that’s possible with Threat Resolution Center is astounding.
Here are my top 5 reasons to use GenAI to provide better cyber support to mobile end users everywhere:
- Faster Resolutions: By providing detailed, actionable information, GenAI enables users to resolve threats quickly and efficiently. This reduces downtime and minimizes the impact of cyber attacks on their mobile experience.
- Enhanced User Empowerment: With clear instructions on identifying and resolving threats, users gain confidence in their ability to protect their devices. This empowerment leads to a more proactive approach to mobile security.
- Reduced Support Burden: Automating the threat resolution process with GenAI alleviates the burden on support centers and cyber teams. This allows these teams to focus on more complex security challenges, improving overall efficiency.
- Shorter Window of Vulnerability: By accelerating the detection and remediation process, GenAI reduces the time during which a device remains vulnerable to attacks. This limits the potential damage caused by threats.
- User-Threat Specific Resolutions: GenAI’s ability to tailor its recommendations based on the specific device and OS ensures that users receive the most relevant and effective guidance. This personalized approach enhances the overall security of the mobile ecosystem.
Taken together, these benefits translate into a much smaller attack surface and better mobile experiences for all users.
Appdome’s Threat Resolution Center
Appdome’s GenAI-powered Threat Resolution Center is the first, significant leap forward in mobile threat resolution, providing Android & iOS users with the knowledge and step-by-step instructions they need to stop and remove attacks and threats easily. In an era where the range and diversity of mobile threats are ballooning and becoming increasingly sophisticated, brand and users can feel outmatched and outgunned. Point security products don’t address this dilemma. Appdome, by harnessing the power of GenAI, is providing a self-serve threat resolution service. In doing so, Appdome is not only making mobile threat resolution more available and accessible but improving the integration of mobile app defense into the product experience for everyone.
I look forward to hearing your stories using the Threat Resolution Center!
Sign up here for a free trial.
And stay tuned for the next evolution of the Threat Resolution Center. 🙂
